With more than 20 years on the market, the rebranding and the new website were essential parts of the plus 20.
Located in the town of Montelavar, in the municipality of Sintra, Um Longuinho is dedicated to the transformation of marble and granite, having started its activity in the 90s.
With more than 20 years' experience in the market, its partners are some of the biggest names in the sector, who provide them with a high-quality end product for their clients.
The challenge began with the approach to the logo. With a basic shape that we liked, the brand had some reading problems, essentially linked to the font used. Too thin, it always took up too much space to read and this, when sharing links and social media icons, presented a problem to be solved.
We changed the font, tweaked the color and the logo now has a new lease of life, an evolution of the previous version, since you don't always have to radically change the brand to gain a new impact. At ActiveMedia we love to use good things and make them grow.
For the creation of the site, we once again opted for WordPress, with its own design and tailor-made development. It's not a complex site in any way, so we wanted to make it simple and immediate to read.
Longuinho's four main sections: "About", "Coverings", "Flooring" and "Worktops", are a basic offering. It is on these pages that customers can find the information they need to request a quote using the simplified forms.
The site is naturally responsive, as it should be, and we achieved a good performance in Google PageSpeed Insights, which we're happy to share.
Another of the brand's needs was to be found well through Google Maps as many customers like to visit the site to see the stones in person and understand the options available to them. It's not a complicated task, but it's one that needs to be done to help the brand's SEO.
We combine design, creativity, content and technology to give it form.
ActiveMedia
address
Rua Filipe Folque, 2 - 1º E
1050-113 Lisboa
Portugal
