Ashley Brenner, Creative Director at Imprint, discusses how graphics can change our understanding of information
In the last few years, we seem to have lost control of a common definition of infographics. We’re seeing more graphical treatments of text, masquerading as infographics, yet fewer interpretive stories of data analysis. There are a number of reasons for this. The rise in visual communication tools, like emojis, Instagram and Snapchat have led to a proliferation of ways that people communicate what was once only written content. These communication tools are great, and are making everyone feel like an information-designer-lite.