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Question Everything .is/listening
Shared by Jorge Oliveira / 26.12.2016

Fraude na publicidade online…

‘Biggest Ad Fraud Ever’: Hackers Make $5M A Day By Faking 300M Video Views

(…)
It’s the biggest digital ad fraud ever uncovered and perpetrated by faking clicks on video ads, the company said.
With faked domain registrations, they were able to trick algorithms that decided where the most profitable ads would go into buying their fraudulent web space. (…)
Those algorithms typically make bids for ad space most suitable for the advertisement’s intended audience, with the auction complete in milliseconds.

Tem interesse em saber mais? Aceda aqui, www.forbes.com/sites/thomasbrewster/2016/12/20/methbot-biggest-ad-fraud-busted/#6a9dd1b34ca8

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