Monetize is a digital loan service for smaller businesses that enables them to grow.
We decided to rename them from Monetize to Froda, meaning thrive in Swedish.
We also gave them a very down-to-earth tone of voice as well as a bold and colorful visual identity.
A brand that the big players couldn’t copy or come close to.
Quer saber mais sobre o tema? Aconselho, www.behance.net/gallery/44583983/Froda