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Shared by Jorge Oliveira / 21.03.2017

Ideo Studied Innovation In 100 + Companies – Here’s What It Found

Innovation is hard to pin down, but with these six insights Ideo says it’s cracking the code

How do you measure “innovation?” It’s something that every organization seems to be after–just look at AT&T’s Innovation Pipeline, Sephora’s Innovation Research lab, and the University of Pennsylvania’s punny Pennovation Center–but it’s extremely hard to quantify.

Ideo Studied Innovation