Question Everything .is/listening
Shared by Gonçalo Gonçalves / 22.03.2017

It’s Alarmingly Easy For Machines To Control Us

People use machines, not the other way around, right?

These days, it’s a little more complicated. As computers become more complex and algorithms run complex processes in the background of our lives, the paradigm of person=user, machine=used has gotten much blurrier. When you’re “using” Facebook, the site is using you just as much if not more by collecting data about you and turning it into profit–all while algorithmically controlling what content (fake and otherwise) that you see.”

Katharine Schwab

It’s Alarmingly Easy For Machines To Control Us