“I probably started reading ultra hardcore about seven or eight years ago,” says Tom Bilyeu, an entrepreneur based in Los Angeles.
“Ultra hardcore” means that Bilyeu reads everywhere: While he brushes his teeth, while he gets dressed, in the 30 seconds it takes to cross rooms in his house, he’s reading.
Audiobooks are the latest trend in book publishing. They’re part of the podcast boom, and they’re helping US publishers keep losses down as ebook sales from big-name companies continue to slump.
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